JAEGER-LECOULTRE REVERSO TIMELESS STORIES

From 4 to 15 November 2022 Jaeger-LeCoultre presented the exclusive Reverso Timeless Stories exhibition opening to the public in Munich’s Fünf Höfe. Visitors were able to discover the world of horology and find out more about the story of the iconic Reverso. The exhibition was divided into three sections: The art installation Spacetime by the US artist Michael Murphy enabled the viewer to experience the complexity of a movement in 3D. The Reverso Exhibition showcased a selection of models from this iconic collection. The journey through time continues in the Art Déco-style 1931 Café, treating guests to the culinary delights of the era in which the Reverso was born.

LOVEMARK PR supported with the press work as well as with the organisation of the  press and influencer opening.